YODA is a contemporary Japanese fashion brand with a multidisciplinary approach. While borrowing features from classical workwear, the brand takes on iconic silhouettes in a new way. The perfect balance between functionality and style, minimalism and elegance is apparent in every piece. The result is a mix of casual and high fashion suitable for both, men and women.
YODA is a brand based in Düsseldorf, Germany, but the Japanese heritage is present in all pieces. With a global mindset the brand relies on traditional Japanese crafts and materials in all its collections, yet incorporates contemporary as well as time-honored European design to produce truly international fashion.
Beyond fashion YODA is a contributor to contemporary culture by offering a platform for artists, musicians and designers at the flagship store in Düsseldorf.
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NiOR Bakery is Kanazawa's prime address for baked goods of international taste. NiOR's staff is working in YODA's aprons.
Masuyama Hiroyuki is a Japanese artist, who creates stunning works around the concepts of space and time. He is not bound to any specific genre. His œuvre includes paintings, photographs, sculptures and installations. He is wearing YODA's apron in his studio.
YODATAL is a collaborative project between YODA and the record label TAL. For the TAL 05 EP, the first EP by HINOSCH – a collaboration between Stefan Schneider (Düsseldorf) and Koshiro Hino (Osaka)– YODA created a record bag to fit the 12" vinyl EP and many more.
Düsseldorf based band AI is wearing YODA's sunglasses. YODA's eyewear is hand made in Sabae, Japan.
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